AC Milan, the current champion in the Italian Serie A league and a European football giant, has revealed the launch of a new NFT-based project. The organization launched a partnership with Monkeyleague, a Solana-based Web3 football game, which became its authorized NFT partner to launch a new series of NFT branded game assets for the competition.
AC Milan to Launch NFT Branded Assets
Sports teams from all over the world are now presenting more and more Web3 elements in order to unite with fans from different markets. AC Milan, the current champion of the Serie A League, reveals its involvement in a new NFT project. The organization partnered with Monkeyleague, a football esports Web3 game, to undertake a joint NFT drop affecting franchise-owned IP.
In a press release, the team announced that this move made Monkeyleague the official NFT partner of the team and that the company would work closely with the team to prepare a new collection of branded AC Milan NFT game assets, including new players, skins, & stadiums.
Casper Stylsvig, Chief Revenue Officer of the organization, supported the importance of the digital presence of AC Milan for its fans. He mentioned that they were thrilled to kick off this partnership with Monkeyleague, a partnership that allows them to strengthen their positioning in the field of digital invention, and are particularly proud to be the first football club to partner with Monkeyleague, bringing this game to their supporters around the world and presenting them a new innovative way to engage with their favored team.
In addition, the partnership will also permit fans of the team to acquire physical elements connected to the group. In the auction of these pristine assets, which is planned to happen on October 6, many of the auctioned NFTs will also contain physical jerseys signed by the whole Milan team.
Likewise, key players of AC Milan will be playtesting many elements of the game in order to suggest feedback to Monkeyleague to make it more interesting. This is not the first incursion of the team when it comes to Web3, as the organization has already launched a fan token in cooperation with Socios.com.
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