Disney NFTs, What are they? Where and How to Buy Them?

You can consider NFTs as the latest medium that entertainment platforms are targeting. Disney is looking to dominate in NFT Space as well. In fact, the iconic company has been active in the NFT space for some time. What’s more, the House of Mouse has many plans set in motion to expand on its Disney NFT endeavors and conquer the world of digital assets and the metaverse.

Journey of Disney in NFTs

The single most globally recognized entertainment brand in the world, Disney barely needs an introduction. Founded back in 1923 as Disney Brothers Cartoon Studio, The Walt Disney Company is the creator and owner of some of the most beloved Intellectual Properties in existence.

NFTs grew in popularity over 2021. Following the rise, people fully expected to see major brands trying out their luck in releasing their own NFT collectibles. And of course, Disney is one such brand.

Brands have taken a couple of different approaches when it comes to how they enter the NFT space. While some of them have executed their own NFT drops, many have opted to partner up with Web3 native companies for better results. Disney has also gone with the partnership approach.

VeVe is the exclusive drop partner for Disney NFTs

Up until now, all official Disney NFTs have come out through the NFT marketplace VeVe.

VeVe is an app-based marketplace that specializes in licensed NFT drops for some of the biggest brands in the world.

It seems like this move of partnership has paid off for both parties. Like most other collections on VeVe, Disney NFTs also sold out rapidly after their launch.

Disney NFTs have technically been involved on VeVe for almost a full year. This is because VeVe did an NFT drop of Marvel Comics property “The Rise of Ultraman” back in April 2021.

In addition, Marvel and VeVe followed up with a number of high-profile NFT drops after that.

Without a doubt, Marvel is one of the massive brands that Disney has acquired over the years. With that being said, the first fully branded Disney NFTs came on 12 November 2021.

At that time, Disney and VeVe launched an NFT collection known as “Disney Golden Moments”. These NFTs were launched to mark Disney+ Day – a celebration of Disney’s subscription streaming service Disney+.

Let’s plunge into some of the major NFT collections from Disney.

The Disney VeVe NFT Collections

Disney-NFT-Golden-Moments-Disney-Plus-Celebration
Credit: VeVe x Disney

Disney+ Golden Moments

As mentioned earlier, the Golden Moments were the first and explicit Disney-branded NFTs to drop on VeVe in celebration of Disney+ Day. These Disney NFTs were golden 3D statues showcasing some of the major Disney properties on Disney Plus.

The Simpsons Golden Moments NFTs came first on Nov. 7, 2021, with the Walt Disney Animation Studios, Pixar, Marvel, and Star Wars NFTs dropping in the following days joining the NFT Trend.

Interestingly, each collection came with 18,666 NFTs in the collection, save for the Pixar Golden Moments (16,666). Further, each collection featured one higher edition “Uncommon” NFT, and one lower edition “Rare” NFT.

Moreover, the collections also launched with a Blind Box format that mimics most NFT mints today. There was a flat price of 60 Gem at the time of the launch, and buyers wouldn’t know which NFT they had until after the NFT sale finished.

Disney narrowed off that first week of the Golden Moments NFT sales with a drop of 4,333 statues of Walt Disney holding Mickey Mouse’s hand. These Ultra Rare NFTs sold at a price of 333 Gems a piece. Given that the lowest price of these rare collectibles is now 16,400 gems, it seems fair to say that those lucky buyers were more than happy to get those Disney NFTs before they sold out.

The Mickey Mouse NFT Collection

The Mickey Mouse NFT Collection celebrates Disney’s legendary mascot “Mickey Mouse”.

Disney-NFT-Mickey-Mouse-Collection
Credit: Disney x VeVe

Series 1 of this Disney NFT collection was based on Mickey Mouse’s first public appearance, and the first-ever synchronized sound cartoon, Steamboat Willie. The collection of around 40,000 NFTs had an initial sale price of 60 gems. At the time of launching on Dec. 22, 2021, it also employed the Blind Box format to distribute its three different rarity classes.

The second series in the collection featured Bandleader Mickey from Walt Disney Animations’ The Band ConcertThis collection dropped out on Apr. 2, 2022, with the same price, collection size, and rarity distributions as the first series.

Mickey and Friends – Series 1

Disney-NFT-Mickey-and-Friends
Credit: Disney x VeVe

Disney dropped this NFT collection of nearly 60,000 NFTs on VeVe back in January this year (29 Jan 2022). It features Mickey Mouse, along with five of its other popular historic cartoon characters like Minnie Mouse, Donald Duck, Daisy Duck, Pluto, and Goofy.

like many VeVe NFT collections, these Disney collectibles also came separated into five rarity groups:

Common (Mickey & Minnie),

Uncommon (Donald Duck),

Rare (Daisy Duck),

Ultra Rare (Pluto), and Secret Rare (Goofy).

The Series-1 collection also sold as a Blind Box Series at 40 gems.

Pixar Pals

Disney-NFT-Pixar-Pals-Collection

Disney’s Pixar Pals NFTs followed the same collection size and mechanics of the Mickey and Friends collection but used the popular characters from Disney’s Pixar animated movies. These NFTs include characters from movies like Toy Story, The Incredibles, and Monsters Inc, which made a major buzz upon their release. Needless to say, they sold out pretty fast!

Marvel Collections

Given the fact that VeVe had been putting out Marvel NFT collections months before the first Disney NFT collections, it’s obvious that there are tons of VeVe Marvel NFTs out already.

The partnership’s first high-profile drop was a Spider-Man collection. The drop dates back to Aug. 7, 2021. Since then, Marvel and VeVe have not looked back and pumped out many drops featuring some of the comic books’ greatest heroes.

Disney-NFT-Marvel-VeVe-Spiderman-Collection
Credit: Marvel x VeVe

These Iconic superheroes cover all the X-Men, The Avengers, The Guardians of The Galaxy, and Black Panther franchises. Each franchise is immortalized as VeVe NFTs.

How you can buy Disney NFTs on Veve?

Firstly, you’ll of course need to be set up on the VeVe app in order to buy any of the existing Disney NFTs because as mentioned earlier it’s an exclusive partner. Also, compared to other wider NFT marketplaces, which see NFTs trading in cryptocurrencies like ETH, SOL, or XTZ, VeVe NFTs trade exclusively using the platform’s own currency, called Gems.

Note: 1 Gem equals one dollar.

Here are the steps for how you can buy Disney NFTs on VeVe:

  • Open the VeVe app.
  • Go to Profile located on the bottom right of the screen.
  • Go to the Wallet, here you will have to top up your account with Gems to make a purchase. To do that, click on Get More Gems.
  • Once you have the gems, go shopping on the secondary market via the Market icon and see which Disney heroes are still available. The prices will have boomed since the first NFT drop, but you still may see value in some other iconic NFTs.
  • Once you’re ready to buy, click Buy Now. Proceed with the transaction and you will get a window showing that your Payment was Successful.
  • Next, tap on Buy to initiate the transaction and secure your Disney NFT.
  • After the transaction is complete, you should find your new NFT under the Collection tab.

The bright side of using VeVe is that you won’t suffer from money lost in failed transactions, as happens with ETH NFTs for example. So to get the best value on VeVe drops, it doesn’t hurt to try and get in on the initial sale.

You can opt for good deals on Disney NFTs on the secondary market. While these prices will definitely be higher, remember that most Disney NFT drops on VeVe are in a blind box format. This means that at least with the secondary market, you can actually select the exact NFT/rarity that you wish to have.

To conclude, Disney NFTs on VeVe is an exciting proposition. Being the first collectibles from some of the world’s most valuable Intellectual Property, they could end up being quite valuable in the future. Also, from a future perspective, it appears that Disney has some big plans and projects in the NFT department.


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NFTHI does not recommend any kind of Investment in NFTs or NFT trading. All the strategies are merely educational references.

Conduct thorough research before you start with NFT trading.

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