An impersonator of Snoop Dogg walked through NFT.NYC 

The impersonator of Snoop Dogg – Doop Snogg was recruited to “create enthusiasm” during the NFT.NYC conference 

snoop-doggs-impersonator-doop-snogg-nft-conference
Impersonator Doop Snogg

A guy mimicking the hip-hop legend Snoop Dogg walked around the NFT.NYC event to stir things up. While the objective was to inject some lightheartedness into the meeting, the online community had conflicting views. 

Kevin Collier tweeted about his experience with the imposter Snoop Dogg in Times Square. According to Collier, the individual dressed as the famous rapper was not really Snoop Dogg but rather an imposter paid to “create excitement.” Collier stated that the experience “feels metaphorical,” alluding to the copyright difficulties associated with NFTs. 

Twitter user Regiscake posted a picture of a phony Snoop Dogg wearing a VIP nametag that said “Doop Snogg” 

While Doop Snogg’s presence heightened the anticipation for the event, not everyone was pleased. Redditor u/Synthpop opposed the decision, noting that NFTs include false art, fake fanfare, and a fake Snoop. “So far, everything is on brand,” they stated. 

Redditor u/Az was also unimpressed by the counterfeit Snoop Dogg. The Redditor expressed displeasure that NFTs, a technology designed to safeguard authenticity, are presently “being sold with…a fictional representation of a human.” 

In April, the iconic rapper was identified as a strategic investor in a capital round for MoonPay, an on- and off-ramp provider, among “industry A-listers” such as Justin Bieber, Bruce Willis, and Ashton Kutcher. In addition, MoonPay has collaborated with Snoop Dogg’s Death Row Records to develop an NFT marketplace. 

The authentic Snoop Dogg, Billy Ray Cyrus, and The Avila Brothers recorded a track entitled “A Hard Working Man” in March. Metaverse firm Animal Concerts supported the launch with a drop of 50,000 NFTs. 


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